A Perfect Day
It's hard not to notice the many overlaps in bike culture, café culture, and craft beer culture. They just fit so nicely together. I tried to capture that perfect day, meeting friends at the café, going on a long ride, and then cooling off at a beer garden afterwards.SPECS
INK: 1-color handmade screen print
SIZE: 24" x 18"
Meet Bruce Doscher
Waupaca, Wisconsin USA / Muriwai, New Zealand
I'm an American-born New Zealander who's a designer and cyclist. I was the last kid in school to ride a 2-wheeler. When I finally summoned the courage at the ripe age of 7, there was no going back. Bikes have been a passion ever since. I started a personal project in 2010 designing a print for every stage of the Tour de France. In 2015 it brought me to France where I cycled the entire 3,300+ km route of le Tour. My cycling life and design life continue to intersect, and in many ways, define me.
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